How to start an online business

What is a sales funnel?

To better understand the meaning of the concept of "sales funnel", its purpose, tasks, it is best to study it with examples. The definition of a sales funnel is as follows: it is a scheme for distributing potential buyers through the stages of a deal, starting with the first contact and ending with the sale of a product / service. In every business, preference is given to specific ways to a...

Key performance indicators of an online store

Key Performance Indicators (KPIs) are the main performance indicators for business development. Online stores have one significant advantage - the transparency of KPI monitoring, therefore they have the ability to optimize all business processes to increase business turnover. When analyzing KPIs, the resource owner should ask the following questions: What goal do I want to achieve for my vi...