Facebook is one of the most effective ways to expand your audience and attract new customers. The users of the social network are businessmen, journalists, public figures. Here they not only look for like-minded people, but also conduct business communication, track news. That is why promotion on Facebook is a natural step in the development of your business, regardless of the field of activity.
So, if you want to significantly increase sales, make your company recognizable and gain regular customers, Facebook can become the tool that will allow you to quickly complete your tasks.Order service LET'S STRATEGY FOR YOU
We do not take money from the budget for advertising. All approved budget goes to promotion.
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What is the social network Facebook today? Few numbers:
The social network Facebook has a lot of advantages, the main of which are:
Facebook promotion is a universal marketing tool that is suitable for almost any field of activity. The basis of any promotion is the definition of the target audience and the development of a strategy, therefore, its effectiveness can only be guaranteed if all the rules are followed and taking into account the peculiarities of working in this network.
Facebook is ideal for location-based businesses:
SMM campaigns are also a great solution for organizations that are not tied to a place:
In addition, on Facebook you can advertise medical products and services (without certificates).
Those who believe that promotion on Facebook is necessary only for a start-up business are very much mistaken. The social network allows you to form a loyal attitude towards the brand and consolidate it for many years. Users like to observe what is happening inside the company whose products or services they use. So they feel involved in the process, which, of course, generates trust.
For example, a well-known confectionery manufacturer regularly hosts virtual tours of their facility, allowing followers to see the process of creating what will be on their table tomorrow. Also, on his page, events from the life of the team are constantly covered, which contributes to the establishment of trusting relationships.
In addition, do not forget that consumers always discuss manufacturers. You have the opportunity to use all this for the benefit of the company. The page can be used as a book of reviews: the latter will be extracted from the comments. Finally, the big manufacturers have gone one step further and allowed customers to decide what their next product should be.
The main stages of promotion in FB:
Facebook promotion allows you to quickly increase the number of regular customers and strengthen the brand's position. Specialists of different directions are involved in the promotion process: SMM managers, copywriters, designers, marketers. An integrated approach allows you to achieve excellent results.
You can order promotion on Facebook for a brand, online store, official website, blog, online school, courses, etc. Each project has its own promotion strategy, which allows you to achieve the highest results. After a month you will be able to evaluate them.
Once again, let's dwell on the main advantages of promotion in this social network:
The number of Facebook users is about 2 billion, and it is represented by users from various social strata, representatives of various professions. That is why it can be used to promote any products and activities, including the most exclusive ones. As we wrote above, Facebook promotion is suitable not only for online businesses, but also for local establishments, for example, fitness centers, hairdressers, shops, etc.
The administration of the company page for each field of activity has its own characteristics. For example, for regional companies, the best way to promote is targeted advertising, which will be shown to users of a certain age, gender and place of residence. Contextual advertising is well suited for those companies that operate throughout the country, the world. As a rule, these are large chain stores, educational companies, organizations providing consulting services, etc.
Promotion on Facebook is primarily analytics. If the page existed earlier, then at the first stage the statistics (number of subscribers, audience, etc.) are studied in detail. Next, the competition is assessed, the main competitors in this area are studied. Having received the necessary data, we proceed to build a strategy. It includes not only promotion methods and technologies, but also work with the visual component, with content, selection of headings.
The advertising campaign starts after the development of the strategy. Designers, copywriters, SMM managers are involved in the process. Banners and images, content are being prepared, targeted advertising is being set up. This is an ongoing process, during which the main performance indicators are monitored, the necessary adjustments are made to increase the effectiveness of promotion.
Virtually unlimited possibilities for any commercial and creative projects. To take advantage of all this, you just need to competently manage the tools that Facebook entrusts to us. In order to stay on course, you need a good guide to SMM, which can be eMiS internet marketing studio. Our main advantages:
We work with any projects, regardless of your actual location (Kyiv, Kharkiv, Odessa and other cities of Ukraine), regardless of the scale and area of interest, but conquer with quality service and skill.
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